Based on a patented design, Fire & Ice Diamonds are truly



AGS-Certified Diamonds


It’s our guarantee that every Fire & Ice Diamond .50ct and above receives:

A Fire & Ice grading report (Proprietary Report or AGS addendum)

Displays the AGS ASET to demonstrate the superior brilliance of Fire & Ice compared to other Excellent and Ideal cut diamonds.

An Excellent, Excellent, Excellent (XXX) score grade for cut

The AGS Ideal Light Performance Addendum scoring 0000; meaning zero deductions for light performance.

Only a small percentage of Excellent GIA graded diamonds qualify for this AGS Light Performance Addendum.

AGS Addendum

The AGS Addendum every Fire & Ice diamond receives demonstrates that AGS Ideal 0000 is a much higher grade than GIA Excellent.

GIA now owns the AGS technology, but the science hasn’t changed.  Fire & Ice Diamonds remain more brilliant by any standard in the industry.

GIA Grading Report

Every Fire & Ice Diamond above .30ct receives a GIA Grading Report detailing its Excellent cut and containing a QR code linking it to its unique AGS addendum.

Simply scan the QR code found on the back of your Fire & Ice Grading Report Card to view your diamond’s unique detailed information from GIA.

The Fire & Ice difference is recognized by the American Gem Society (AGS) with its proprietary Light Performance Diamond Quality Document.

Every Fire & Ice Diamond is an AGS-certified diamond and receives the highest grade possible from the AGS, AGS Ideal 0 for cut, AGS Ideal 0 for light performance, AGS Ideal 0 for polish, AGS Ideal 0 for symmetry, but the Fire & Ice standard is far more precise than required by the AGS for a 0 Ideal cut grade.

The Diamond Report Card

Displays all of the pertinent information about your diamond and contains a QR code to access all of the GIA documentation including the GIA Grading Report and AGS addendum and ASET map.


GIA now owns AGS technology, but the science hasn’t changed. All AGS Light Performance Diamond Quality Documents remain valid. Fire & Ice Diamonds remain more brilliant by any standard in the industry.

Jason Quick, Executive Director, AGS Laboratories explains the science behind the AGS light performance analysis

The Science

Even further, Fire & Ice Diamond reports display the ASET Map generated by modern technology GIA acquired from AGS. One glance and you can see that Fire & Ice Diamonds reflect more white light and brilliance than other Excellent and Ideal cut diamonds.


AGS Laboratories ASET image

Fire & Ice Diamonds are the result of extensive research conducted by the Gemological Institute of America (GIA) and the American Gem Society (AGS) concerning the behavior of light in a diamond. Building on this new understanding of the science of light return, Fire & Ice Diamonds are cut to precise angles and proportions to maximize the radiant light and sparkle emerging from the top of the gem.

Bigger, brighter and whiter, even compared to other Excellent and Ideal cuts, every Fire & Ice Diamond reaches the highest standard for cut, proportions, symmetry and light return from the GIA, AGS and Forevermark grading laboratories.

To ensure quality, value and peace of mind, each Fire & Ice diamond is inscribed with the GIA, AGS or Forevermark certificate number and the Fire & Ice diamond logo. Your Fire & Ice diamond may also be personalized with your own unique inscription.


While many diamonds are spread too shallow or cut too deep to retain weight from the original rough — at a dramatic sacrifice of potential Brilliance, Fire and Scintillation — a Fire &Ice Diamond is cut to precise angles and proportions to maximize the radiant light and sparkle that emerge from the top.


Diamonds cut to the precise portions will reflect and refract light in a vivid display of Brilliance, Scintillation and Fire.


Every Fire & Ice AGS-certified diamond consistently delivers a bigger, brighter and whiter appearance. That’s because Fire & Ice has a narrower set of acceptable proportions than GIA Excellent and AGS Ideal cut diamonds. When you compare any two Fire & Ice Diamonds, you’ll notice how remarkably similar they are in proportion, polish and symmetry.


The precise angles of the Fire & Ice Diamond facets give it the largest diameter possible while efficiently reflecting light through the top. This allows the diamond to avoid light leakage and the “fisheye” effect. The Fire & Ice Diamond appears even larger than most other GIA Excellent and AGS Ideal cut diamonds.



When a diamond is cut to Fire & Ice proportions, the light entering from any direction is completely reflected through the top as white light (Brilliance) dispersed rainbow colors (Fire) and sparkling flashes (Scintillation). Inside the diamond, the facets act as mirrors — and it is the careful arrangement of these facets to achieve maximum Brilliance balanced by Fire and accented by Scintillation that is the secret to the luminous Fire & Ice Diamond.

The immense Brilliance of the Fire & Ice Diamond is the result of white light reflected through the top of the diamond. This is what allows a Fire & Ice Diamond to appear one or two color grades better than its actual GIA color classification.


Carat weight is the easiest aspect of a diamond to understand. One carat equals 200 milligrams in weight. 1.00 carat is sometimes expressed as 100 points (0.75 ct. = 75 points, 1/2 ct. = 50 points). Since Fire and Ice Diamonds are of a superior cut, even a diamond of lesser weight maintains a higher value than inferior cuts.


Since diamonds form under tremendous heat and pressure, it is extremely rare to find a diamond that lacks any internal and external characteristics. The size, nature, location and amount of such inclusions determine a diamond’s clarity grade and affect its value.


Although many diamonds appear colorless, most have slight tones of yellow or brown. As these tones become less apparent and more colorless, the rarity and value of the diamond increases.